The Social Culture-Issue #31

How times have changed since our last #SocialCulture! With many of us self-isolating at home, it means more time tapping at your phone and hitting up social media apps. We are guilty of falling into the vortex of TikTok, one of the best boredom killers! While you may get songs stuck in your head such as the iconic “Carole Baskin” (side note: we totally think there is something fishy about the disappearance of her ex- husband) it is a great way to see what others are doing around the globe, and the content can be (sometimes scarily) relatable! Aside from the abundance of Tiger King and Corona memes, social media has made plenty of updates to accommodate the changes that our world has experienced over the past couple of months. Continue reading below for some of the top updates we’ve seen in April for social media!

Instagram launches new ‘challenge’ sticker

Joining in and nominating your friends in viral challenges has just gotten a lot easier with Instagram’s new challenge sticker. With this new feature you can join in on any challenge that already exists or create your own and nominate a friend through your story. When scrolling through your stories timeline if you come across a story with the challenge sticker, you can join by tapping on the sticker which will take you to a fresh story draft. From there, you can record a video or photo of yourself doing the challenge, and nominate the next person you want to see do the challenge. Have some fun and step up to the challenge if you get tagged, or join in on an already existing one! For more info on how to use the challenge sticker, click here.

If you could ask your LinkedIn followers anything, what would it be?

LinkedIn is in the works of adding a poll feature in posts which will allow users to ask their followers anything and everything. Although the new poll option is not available yet, the new feature would allow users to add a question and include up to four possible answers to choose from. You’d then be able to set a poll duration and post it, as you would a regular LinkedIn update. Now’s the time to get your list of questions together for your LinkedIn followers as this could be a valuable tool for businesses and individuals to gain insight into their followers. In addition, LinkedIn has also been busy testing a new hashtag ‘presentation mode’, which would showcase the broader conversation attached to a specific hashtag on the platform in a full-screen format. For more info on Linkedin’s new updates, click here.

Netflix & Instagram join forces to promote mental health with new weekly live series

Netflix launched a new live series on Instagram this month that focuses on taking care of yourself and your mental health during the COVID-19 pandemic. Wanna talk about it? features some of Netflix’s top stars such as Noah Centineo (To All the Boys I’ve Loved Before), Joey King (The Kissing Booth), Ross Butler (13 Reasons Why), Caleb McLaughlin (Stranger Things), Lana Condor (To All the Boys I’ve Loved Before), Jerry Harris (Cheer) and Alisha Boe (13 Reasons Why). The stars talk with trusted mental health experts from US organizations such as National Alliance on Mental Illness (NAMI), Mental Health America, The Trevor Project and more, aiming to raise awareness and create a safe space for people seeking to address the challenges and questions stemming from these confusing and unique times. Wanna talk about it? goes live every Thursday up until May 14, on Netflix’s Instagram!

Facebook Lives Can Now Come At A Price 

Facebook Lives are about to become more profitable for small businesses and creators! Brands and businesses will soon be able to charge users a fee to be able to access their virtual Facebook event. This may help musicians and stand-up comedians earn revenue for streaming their gigs, or other people offering cooking or fitness classes and even virtual conference organizers. Other updates in the works from Facebook include Messenger Rooms, which is similar to conferencing platforms such as Zoom and an option to go live on Instagram from your desktop. Your virtual parties and live streams just got easier! For more info, click here.

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